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Why Venezianico

Our World

All Watches

Nereide Ultraleggero


Nereide GMT

Redentore Riserva di Carica


A new chapter begins

The Origins

Venezianico was born in 2017, called Meccaniche Veneziane, thanks to the initiative of Alberto and Alessandro Morelli. The idea behind the project was to create automatic watches as a tribute to the city of Venice by customizing rotors, the mechanical components that mark this type of watches.


Nowadays, our products are the result of a progressive development of the ideas underlying our projects. The distinctive character of our watches no longer consists in the mere decoration of a single component, but involves the entire creative process in order to better reflect the values that guide us.


Venezianico is consistent with its past and goes beyond the simple homage to the city of Venice. Through an iconic design and innovative engineering solutions, our watches are meant to fully embody the Venetian legacy, marked by a pioneering spirit, an innovative and pragmatic approach combined with the search for beauty.

The meaning

Venezianico is meant to signify a way of being that goes beyond the boundaries of the city of Venice and, at the same time, encompasses all the values that inspire us.

Would you like to learn more? Read below...

The name of a brand inevitably evokes a definite set of values and emotions. The message initially conveyed by the name "Meccaniche Veneziane" has evolved over the years and today it cannot be effectively summarized in the mere customization of the movement.

Our source of inspiration has not changed and is still the Venetian essence. Therefore, our logo, which derives from the cross on the top of the Clock Tower in St.Mark’s Square, has remained the same.

The name Venezianico is the union of the adjective “Veneziano” (which means Venetian) and the Latin suffix “ico”, which stands for “way of being”, so as to encompass all the values we draw inspiration from.

The warranty on Meccaniche Veneziane watches remains fully valid and can be used any time by contacting our customer care or by applying to the authorized dealer closest to you.

Our watches can be purchased on our e-commerce or from our authorized dealers. To find the closest retailer visit our store locator.